Fashion has always had two elements famous and embody, which probed the notion of how a distinctive muse can instil life into clothes. Simply put, a designer always aligned himself to a persona. But the advent of fashion blogs and websites removed the exclusivity factor and with slight modifications made it accessible to all. Fashion Lady is one such platform that women can turn to for fashion advice – 5.35 lakh women who follow the blog on Facebook vouch for it. Sree Reddy the woman behind all the glamsham, in conversation with Hyderabad Express, talks about her journey from a fashion-conscious woman to fashion advisor.

The journey thus far...

The odds of a Rajamundry girl, coming from a family where girls didn’t study and were married off before they turned 20, making it big in the fashion industry is almost zero. And yet, 13 years after leaving her home in Rajamundry, Sree, the fashion advisor of her family and friends, has become an advisor to the 2.5 lakh women who visit her website every month.

“The best thing a woman can wear is her confidence but Indian women, do not feel comfortable in wearing fashionable clothes. ‘Will I look good in this?’ is the first question on their minds. This is what Fashion Lady hopes to change,” says Sree who is the only educated woman in her family.

While being passionate about dressing well and helping her family do so too, Sree always had this thought at the back of her head that there would be several others who would need a comforting voice to tell them that they can pull of that little black dress or the low-cut blouse with an equal elan.

“My parents never stopped me from pursuing my passion but when the time came I gave my assent for marriage. I then moved to the US with my husband. But a few years later when we returned, my husband urged that I make a career out of my passion and this is how Fashion lady was born,” Sree reminisces and adds, “My experiences and encouragement from family inspired me to undertake this journey.” Having started with one staffer, the online magazine, as Sree likes to call it, today has 30 employees who write and advise across verticals, fashion, beauty, makeup, wellness and much more.

“The idea is to make make Indian women aware of latest trends; which with slight modifications can be incorporated by them to suit their personalities,” says Sree adding that it is offers a holistic approach to fashion.

Besides its advisory role, Fashion Lady also brings out monthly periodicals that help woman dress up according their sun sign.

Was it difficult to create a brand and name for herself in the city? “Not really. Passion helped me,” she says.

While asserting that Fashion lady is for “the real women with practical suggestions”, Sree admits that Hyderabad lags behind in terms of fashion and style. “It is not as laid back as it is made out to be,” she quips.

Achievement

“All I knew was that this was my calling. Reaching five lakh plus fans in less than three years of existence and appreciation over the years are my achievements,” she says.

Favourite designers

Bridal: Manish Malhotra Party wear: Tarun Tahiliani Formal: Label Ritu Kumar Closet

Must - haves

White lenin dress

Tan sandals

Gemstone accessories

Floral stole

Shades

Fashion is...

Anything you feel comfortable and confident in is fashion for me. There is no fixed definition for fashion, it is very subjective. But yes, I love to dress up in traditional Indian clothing.

Fashion philosophy

I won’t change my style to impress anyone -- I will be me wherever I go. I am not shy in portraying myself as Indian. In fact, during my stay in the US I would wear only traditional Indian outfits

Would like to style?

Every Indian woman who is not confident about carrying latest fashion. I want to be there to tell them that they will be able to pull it off.See more at:www.marieaustralia.com/bridesmaid-dresses | www.marieaustralia.com/short-formal-dresses

party zone with johnny brown




johnny’   hi dudes and welcome to party zone and we are having a ball especially seeing the dockers

beat the tigers over in perth for nab cup and here is fred todo is dockers chant


fred’   oooh yeah oooh yeah freo way to go

we kicked the tigers arses tonight, freo way to go

carn the fremantle dockers

you see it was a nice day in perth

where two great teams, one won easily and that was the dockers

i only wish that i was there rather than hanging around in the city

you see fremantle missed out on the grand final in 2015

but we will make the nab cup ours my friend, ready to p p party

free way to go, kick the tigers back to melbourne ya know

free way to go, we are the fremantle dockers

go the dockers

johnny’ thanks fred and now here is noelene with it’s my party

noelene’  it’s my party and i will enjoy life if i want to, enjoy life if i want to

enjoy life if i want, it’s my party and i will enjoy life if i want to

you would enjoy life too if you were here too

nobody knows where peter has gone we entered the club the same time

he can’t be gone because i would’ve noticed that, so where the **** has he gone

you see the party is over and we are talking and talking

but i can’t enjoy myself without peter around

i try and enjoy life, but it’s hard for me too, cause peter could be dead

it’s my party and i will enjoy myself if i want to enjoy life if i want to

it’s my party and i can enjoy life if i want to every single day

you see i bought a can of bourbon and looked all over for peter

but he was nowhere around, and i let out a frown and i looked like an old digger

it’s my party and i can enjoy life if i want if i want if i really want to

it’s my party and i can enjoy life if i want to all night long

johnny’  thanks noelene and now here is thomas with 3 jokes


thomas’  ok the first joke is

how many blondes does it take to ***** in a light bulb?

need to know ASAP


At the real life top gun program     the one the film was based on

there is a $5 fine for any staffer who references or quotes the movie


a canadian psychologist is selling a video that teaches you how

to test your dogs IQ.  here how it works

if you spend $12.99 for the video, your dog is smarter than you


johnny’   ha ha ha, thank you thomas and now here is pamela with her entertainment piece

i party you party every single day

you party me party right till the end of the day

you see your puppy is getting fat from eating too much puppy pal

and we need to start an exercise program

where the puppy has to get fit

my cat goes meow meow meow

my cat goes meow, when he wants something to eat

my cow goes mooooo moooooo moooooo

my cow goes moooooo when she has some dairy for us

my sheep goes ba ba ba  my sheep goes ba ba ba

my sheep goes ba ba ba, when he ****** needs to be sheered


johnny’  thanks pamela, and now here is olly with his song

olly’   if you a happy and you know it, have a party

are you a bit of a smarty.

if you are happy and you love life like you wife does

if your happy and you know it have a party

do you get happy when you drink a glass of beer

or do you get happy when you have a pina colada

are you happy and you know it, and you want someone to dance with

if you are happy and you know it, have a party

johnny’  now here is another joke this time from craig

craig’   why do dogs always race to the door when the doorbell rings”

it’s hardly ever for them

johnny’  yeah i hate the knock on the door when i am in the middle of my favourite show, it’s bad

and now here is paul with his jingle

have you got the right to party

have you the right to be a smarty

no matter what i wanna see yoooou

i want to pull my ******, and think of dragging a woman home with me

and we can have a lot of made up ***

we can definitely take it

and we will break it

we will surely take it, oh yeah

do i have the right to be here

do i deserve to party

i think so, because i work very hard

i want to drink a coffee to **** the hangover

because partying is my middle name, ooooh yeah


johnny’   ok that is all and  there ain’t no more, but here is craig with a joke way to go, craig

craig’   my 5 year old son is crazy about cars, so i took him to his first car show. he loved seeing

all the different models and brands and gushed over the big engines, the colours and even the wheels

but the car was mostly ……  see you if you could guess it

johnny’   ok thanks, and we will see you next time on party zone with johnny brown

gooooooodbye dudes

Turning the pages of Sunday’s paper,
eyes spilling tears upon reading
of the ambush killing of a local cop,
and  elsewhere, cops as killers,
the horror of the murders
of twenty angels and their guardians
at a small-town school,
people just having a holiday party,
going to a movie,
people attending church, for god’s sake.
I make my way to the sports section,
that fantasy-land of touchdowns,
home runs and slam dunks,
only to find stories of drunken outfielders
and homicidal/suicidal linebackers
wielding pistols
followed by a half-page ad
for the Guns and Gear store,
urging me to get in on the deals—
an assault rifle, only $649.99,
semi-automatic pistols from $319 to $549,
all the ammo a person could need
to shoot up a school, a theater, a mall, a business,
a synagogue or mosque or church,
even an army base.
My sorrow vinegars to frustration and anger,
that my letters to so-called representatives
must be written on thousand dollar bills
to even get a reading,
answered by a staffer’s reply that says nothing,
and, in the end, dear god,
I’m left with prayer and poetry,
the children of necessity, drowning in futility.

She rises
& looks at her clock
******
****** either that it’s too late and She will be rushing (again)
Or ****** that it’s too early
(for only those in the military need to wake up at this god awful time, right?)
She rips free from the forceful grasp of her lumpy mattress
& walks across the dusty floors of her perfect one room apartment
She doesn’t need breakfast
(perhaps a gulp of orange juice straight from the bottle)
but the view from her 7th story high window
is enough to feed her for the next 80 years
Or maybe more
The
City that
NEVER
Sleeps
Or the city that never lets her sleep at 7 am
but She forgives it
because each morning She is fed by the
honking taxis
& shouting people
& airplanes overhead
because everyone wants to visit here
but She? She lives here

The next bit of her day depends on
drive
& talent
& passion
& a little bit of luck
She could be late for work
a waitress
& campaign staffer (for the latest liberal agenda)
Or
She could be simultaneously
trying to find that sheet music (again)
picking out an outfit (unique but not revealing)
practicing that dance move (again)
& reading the scenes aloud (again)
Or (if drive & talent & passion & luck have done their job)
She’s spending a little bit more time at that window
thanking the City for the inspiration
smiling (maybe bigger than usual)
calling her family to ask when they’ll be coming out
reassuring her mom she doesn’t need any money (but taking it anyway)
(for now)
dressing for rehearsal
heart-pounding
Debut

Either way (whether  drive  &  talent & passion & luck have done their job or not)
She covers up that small tattoo She got in her (now) younger years
pulls up that hair that has gone from brown, to red, to blonde, to brown, and through the cycle again
covers up the spots on her face
swipes on mascara
(lipstick if She’s feeling up to it)
and thanks whoever or whatever that She looks good for her age

But aside from physicality (and more important than physicality)
She thanks whoever or whatever that She has loved
& been loved
& continues to love until all that is left is the stories
& the playbills
& the people She met
& She loved each one
more than the stage
more than her apartment
more than the view
more than her bed

But perhaps not quite as much as the
drive
& talent
& passion
& luck
that got her there in the first place

The president was about to address the people.
One of his staffers was worried.
He said to himself, I hadn’t actually see him prepare.
I saw him watch TV.
He was on the golf course.
The president before him prepared extensively.
Had teams to write out what he would say.
The staffer called out, Mr. President!
Have you been briefed?
The president shook his head and said no.
I would have looked at the briefs.
But there was a movie.
And then it was time for take out.
The staffer shook his head and said, You didn’t go anywhere.
The president retorted, I sent Secret Service.
To get me the Big Mac with the sauce.
Because lately the White House chefs have been slipping.
But enough of that, I have to address this crowd.
Besides, it is like driving north.
As long as you can see the sun you are fine.
And I am good.
The president stepped out into applause.
As the staffer kept hitting his head with his hand.
Saying.
I don’t know if he is the caretaker of the White House.
Or the White House is the caretaker for him!

Good news: I got into a Literary Folio as a Staffer for Poetry section in my University. It is a great oppurtunity for my writing.

Bad news: I cannot update often since i would be submitting my works to the Folio.

Good news: There is a chance that I would be published :)

Bad news: I won't be able to post right away but if my works will not br approved i will post it here.

Breitabart was permitted entry of course, you know
'Expel All Muslims' Breitbart, & CNN NYT, & LAT were all
held back by some panting freshly-minted Republican staffer & had
to wait all shocked & chagrined at the closed door as one blank dead
eyed maniacally grinning young newly promoted Lieutenant Miller and
one bull-heavy Bannon strutted like obscene vulture marionettes in their favourite special-wear searingly shiny knee-high Wehrmacht boots which had just been licked mirror clean & furiously polished with their very sweat by a heaving gaggle of simpering craven Republican lackeys who had come comically dancing & prancing when summoned from the floor of the so-called People's House with a "yes sir, no sir ... what can I do next sir" to grease the skids on the Fascist Express with the their very blood & the tears of the innocents gathered so fresh that very dawn with no stops till the sun rises on your New World.
.... oh yes indeed.

It ain't gonna be me the stinking state pigs will be a-cuffin' because
I ain't licensed at nothin,' not even bakin' a sweet, California muffin
with big raisins, orange sprinkles & whatever else I feel like stuffin'
so as not to yank out prematurely before I gets more than enough in
Sometimes I cry as pigeons peck my *******, other times I just tell
them to stop it & not to do it ever again because I don't like it much
Fattened cows ate our tomatoes & starving pigs then ate our posies,
so don't you dare take a huge, reekin' **** on our colorful tea cozies
'cause lovin' you's like fressing cherry pie from a gal with 1 bad eye
while I sit cocked sideways needing a yardstick 'cause I ain't so shy
Mary Ellen Judy Norton Taylor Walton your ******* are too flabby,
so I will go down on your furry tuft below, that I jokingly call tabby
as Judy suffers from, & is afflicted with, an obtusion of farm senses
that interrupt her monthly charges regardin' normal-flowing ******
For Hef's ******* Judy was feverishly hot on a bear rug naked bare
after flinging aside T.V. pretend bro' Jim Bob's farm-boy underwear
that he wore when they rocked the house in grandma's rockin' chair
1 day I was viewing The Keiser Report starring ugly ol' Max Keiser
which would detract from my sexiness yet make me so much wiser,
& cause great-toe-jammin'-pecker stiffness & irritate either eye sore
while grindin' down 4 canines, 8 premolars & a middlemost incisor
I'll sing 8 days on the road in my big truck like I'm ol' Dave Dudley
running from Jesus God and hiding with waitresses as I rave studly
of a manly prowess using stiff asphalt laid thickly to pave mud free
like the wife support payments forked over by singer Neil Diamond
that would be burdensome to a poorer Jew like the shill Neil Simon
Boldness & beauty, blackness & blue, I am stupid, just not like you
'cause as my cornflakes sog in milk, I don't sell my nuts for a *****
anywhere where life spells death there is a cloudy heaven to pursue
It was hard push, yank & pull, talk ***** to me don't talk ***** to me
I like you or likely I love you, I try too much, better just wait & see,
while I give up at changing you into the woman I long for you to be
in the image that schmo Bobby Darin wanted for ****** Sandra Dee
whose big ******-numbed ******* nursed Bobbie's raw-milk brutality
pitched on a bowling lane of broken-leg bone & severed-hand ****
what made him stolidly 910 million times more serenely handsome
under the guilty shadow of the gay Bruce Jenner gender switcheroo

that could very well be his surgical whoops slip up Waterloo before

he would sexcite sike **** Hillary Clinton's homosexy affairs anew
whilst his hot peas thawed, hair pack jelled & old girl caught a clue
beyond clues given for cows driven to spit up cud for another chew
in kingdom halls where witnesses disfellowship guys seen fartin' &
queer-drunk on Mexi-gasser beans poured from a lime-green carton
that was endorsed by ******-ball Dino Crocetti A.K.A. Dean Martin
who liked pancakes, hotcakes & flapjacks with blackstrap molasses
as he denied hotcakes for burnt pancakes, griddlecakes & flapjacks
& proctologic exams for nothing that probed his chafed crap cracks
that looks like a flounder, that with a *** cleaver, a crazy *** hacks
at my red wiener, warty cucumber, candle stick & old orange carrot
as witnessed by my chimp, quokka, gerbil & clipped African parrot
that is so selfish with gooily-raw rat meat that he'll not even share it
with the hack Bob Browning & his ***** monkey Elizabeth Barrett
****** hid her vaginal emptiness from Richard Cory, Kyle S. Bruce,
Daisy Lou & Garett Hobart's lost nephew whose quarry tile is loose
You screamed like an unwashed **** when I pinched your lard ***,
I can't stomach your sister, because she is such a whining, hard lass
conjuring up old Crowley occultism, but what makes her the worst,
she wants me to sign a ****** suicide pact that states that I die first
as self-****** is a sin & she cares little about my soul being cursed
in realms that count not among its angels William Randolph Hearst
& Marion Davies & accused wife-snuffin' millionaire Robert Durst
whose hunger for Malay tail was sadder than greasers dyin' of thirst
I slumber in greenish ***** ill puked hard *****-woozy & drunken
too sick to down gooey, greasy doughnuts I shoplifted from Dunkin
'cause I purloin cream topping & jelly filling better than anyone can
now o' when Smith, of the fake Titanic, knew he was a man sunken
to televise (tele advise me telly television tele-visionary uncle Ken)
my nose from the vantage point of me red **** is funky-funk funkin'
or my ear from the fall-off point of a thin *** sins funky-funk funkin'
or brow from the terminal point of **** lips is *****-punk punkin'
or toes from a tiny point of 2 **** tips that're chunky-chunk chunkin'
& triggered at the apex of ******-**** ***** for a clunky-clunk clunkin'
once ragged atop the peak of Clinton's ****** of dunky-dunk dunkin'
& crap beyond a holt of pretty ******* to ***** a bunky-bunk bunkin'
My ultra-favorite, back-******* monkey loves me me me but
I love my bonnie Bonnie who lives across the ocean & over the sea
in a palace with Sparky Marcus who spreads a cruel, spooky mucus
over a toady staffer popularly known as crazy Luke or kooky Lucus
whose stratospherical id raced far beyond whatever Sparky ever did
long after Henry McCarty & William Bonney became Billy the Kid
Confess & grovel before the Lord, for on asphaltum your ***'ll skid
because dark spots on my shaded parts means that I got a headache,
that's got more killin'-power than a Malaysian/H.A.A.R.P. seaquake
I know that what you now know is on a need-to-know basis, and so
I counted them twice to I see that you amputated my left largest toe
to **** foot-bred animalcules unfelt as my atrophy trots paraplegical
in ****** labs of agriculturalists, whose studies are parthenocarpical
I love the challenge of a chic freak as it makes my pocked **** tired
7 days in a usual Haitian work week like quitting before being fired
which was her fat-*** way of losing a new job just after being hired
as this stunnin' **** ruptured me because she was so sexually wired

with white ***** makin' my Jacmel Beach tragedy 100% uninspired
Ol' men know that plastic Barbie doll dolls want G.I. Joe men, ever
since genital-lacking Barbie Roberts had the baby of *****-free Ken
whose naked 11-count stood unnaturalized as he could not reach 10
as cruel bears are bear-tricky like Smokey Bear & T.V.'s Gentle Ben
in ol' Kowloon City where Nancy Kwan sleeps with me as Ka Shen
who smoked Raleigh cigarettes for cancer & sailed north for scurvy
to enhance her perky nay-nays & to make nip-wide hips more curvy
on the roof to the floor, beneath the attic in my dungeon topsy turvy
On rough seas no boy sailor knows what a Chinese cargo ship'll do,
'cause in a tight D cup bra a raw-rubbed lawyer **** may ****** sue

In dozens upon dozens of donut experiments igniting my joints on fire, a previously substantiated fact is known; sugar makes my body ache, but it matters not, because all evidence is easily cast aside when life happens.

Like when the guy cuts the long line at the grocery store then, slowly glances around innocent, wide-eyed as if to say, “Who me?” You know ‘em, the thirty something, collar turned up on one side of his ca-ca brown LL Bean jacket, hands dug down into his jean pockets, a real big shot or how about the infuriating beep-beep, a millisecond after the traffic light turns green and in your rearview, you see what looks like the same guy from the store but it’s not, it’s a woman in a Mercedes, with her leather-gloved, you know which finger, placed on the dashboard.

And believe me, I can go on about the stash of resentments available to me if there’s any down time in my immediate vicinity, I can count on these oldies but goodies to awaken my sugar monster, to rattle her cage and I wonder is anyone out there even remotely like me, anyone believe life could be, should be less trying and a bit kinder.  I mean how about a few break-evens, try if you will, to imagine making a RMV phone call answered by a pleasant RMV staffer who fixes your problem in five minutes flat.

Okay, you got the picture, which brings this question, why do I make my life such a hassle, it is me after all doing the **** complaining, comparing, judging, and believe me when I tell you, the buck starts here, I’m my own worst enemy, because all I send out into the universe, I test run on myself first, then after much self-punishment, tired, depleted, I finally stop, worn out, done in.

Then, as if by magic, a friend calls, asks if I’d like to take a walk, be together, enjoy the sun, and just out of my sight, a tender, bright green seed pushes itself slowly, painfully, through its skin-tight shell, while a squished up, sticky, butterfly flails, casts off its chrysalis, neither asking why life has to be so hard. . .

And slowly I remember what I forget time and time again, the substantiated fact that life is miraculous and we are its miracles.

Weird, huh?

When you’ve swept
the last frozen pea from your freezer…
and you’ve made the last batch of tallow candles
from the beef dripping of your last big meal…
and the already flickering light dims
and finally goes out…
You’ll just be scavenging from dawn
till dusk for sustenance...
And there's not much more about!

You’ll hear stories - word of mouth
‘cos the telly doesn’t work anymore,
of someone seeing the last truck
rolling North out of Dover…
All the diesel’s run out that used to power
the ferries and the trucks.
That last lorry was waylaid by looters…
But it was only carrying toilet rolls anyway!

Boris Johnson’s twitching figure still hangs
from the newly erected gibbet at Tyburn.
There will be a queue…
The next to step up and face their maker
Gove, Patel, Hancock or Raab…
“No, no… after you” being herded…
by refreshed & re-enrolled Hell’s Angels…
like Ravens and Vultures after a plague…

Amazon will be down to just one staffer.
He’s waiting for today’s single order -
from a techie in the Hebrides.
One who has built himself a generator from fuse wire
and washed up plastic waste.
He’ll be after a PS5 that runs on his private solar energy…
He can use it for 10 minutes each day after sundown
order before sunset - be ready - in haste.

I won’t go on… but you get the picture.
And, yet…In spite of life being a
well choreographed ****-show,
living & breathing...
(slowly…because you’ll use up all the Oxygen)
well, it still remains popular!

Happy New Year folks!

The president turned to the camera and said, grinning
We are here today to pardon a chicken
I do not mean the Senate Majority Leader.
But a true American patriot.
He could not fly like the bald eagle.
And escape his fate.
But I am pardoning him as an act of mercy.
With all presidential authority.
He can go to the zoo and be petted.
By the children
A White House staff member looked very worried.
He whispered Mr. President.
The tradition is to pardon turkeys.

The President threw up his hands and said,
Alright.
Where is the turkey.
I had one for breakfast this morning.
On rye bread with cheese and mayonnaise.
I guess I could pardon his brother.
They said I should watch my portions.
The White House staff member said, almost shouting.
Mr. President that was the turkey!
The president was silent for a moment.
And said, smiling, I commute the sentence of the chicken…..
I was recently advised he is not eligible for pardon…
The White House staffer put his head in his hands and muttered.
No, no it does not work this way.
None of this works this way!

The doctor stood up in the press and said
The President is as fit as a horse!
Someone coughed in the back.
And raised his hand.
Saying, Doc, there are a lot of horses
Horses who win the Triple Crown
Horses who fight in wars
Horses who get made into glue,
What kind of horse is he as fit as?
The doctor eagerly said,
The President is ready for war!
Then the doctor held his hand over his mouth and said
Oops!
I did not mean that.
I mean, the President wants the Crown!
No, scratch that as well!
The press was muttering amongst themselves.
Some were mad the president was well.
Others were concerned the president was ready for war.
Another was furious the President wanted his crown.
He said to himself, I am the eighteenth cousin of the Queen.
10 times removed.
I am 2000th in line for succession.
Not this President.
A White House staffer guided the doctor out of the room.
As the press discussed what to do with the information.