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Sep 2020
Find
Your bliss;
Channel your
Inner godliness;
25% off inspiration;
Sale ends this Sunday.

A certain on-trend stationery store’s recent ‘25% OFF INSPIRATION’ promo banner made me laugh and cringe in equal measure.

‘McMindfulness is a stock on the rise. A brand that promises to deliver.  It satisfies spiritual yearnings without being a religion.  It’s backed by brain scientists at Harvard and MIT. It’s magic without being magic.  It even transforms corporate culture and increases market share! Now that’s worth paying for.’
- Jeremy Safran, McMindfulness: The Marketing of Well-Being
annh
Written by
annh  F/Christchurch, New Zealand
(F/Christchurch, New Zealand)   
  226
       Frances Raeburn, ---, rgz, Ben Noah Suri, Cné and 7 others
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