the readout simply showed,
i am the brand name.
it was the ubiquitous, and as
was i.
production and consumption
are protected.
i am the being from which the experience is squeezed.
i am the experience repackaged and sold.
altered by demand, altered again by experience.
then squeezed, then sold, then squeezed, then sold.
hyperreality affords the assurance of eternal life.
i am information, in its creation, in
its propagation. the plot has been tossed
in favor of the house of character,
atlantic, and pacific.