I was personally invited to be one of the Speakers and sit on a panel in Hong Kong on their keynote presentation of “SOCIAL MARKETING STRATEGY INNOVATION”
It’s all about having a precise plan using all of Technology to the fullest
The company’s voice being the cyber space waves
Before it was just digital designs and prints to convene the message of Social Marketing
Now it is communicating live One on One and into multitudes
Technology is a powerful tool if you know how to use it
Strategy being the component in how to formulate being competitive in Social Marketing
It is no longer speak and just spread the word
The idea is making your company the frontrunner in being heard
It takes courage and determination to ride the “SURF TECHNOLOGY BOARD” and maneuvering the high cyber space waves
The words are cyber and advance
The idea is think analysis, but don’t haste
Advertising must be on target
The sales pinch being the bull’s eye to a perspective client
SOCIAL MARKETING STRATEGY INNOVATION means being on the move to keep up with constant moving technology
Large audiences you want to reach mobility through out and bring awareness to what Social Marketing is all about
You must INCORPORATE, COLLABORATE AND ELEABORATE in being competitive in order for strategy to work
There must be productive objectives and an outline having primitives of sound solutions with defined analytical conclusions
Yes, that would have been my speech
I am a good communicator, and I would have taught and educate
However, I turned the summit down
I won’t be Hong Kong bound
Yet, I have Social Marketing Strategy Innovation knowledge, and I will always be around.

Our moment is lost in time.
A single moment of something right.
A moment that I owe to fate
Until it ended and it's too late.
And if we are to meet again
I don't know how, I don't know when.
Amidst the lanterns in the rain
Frontrunner of the parade.
And since that day you stole the night
I'm left with stars to wish upon;
One by one, disappears the light
And my burning heart is left undone.
I dared to seek even I am blind
I dared to find, I dared to fight.
But fate is a fiddler, forever a riddler
And truth in the eyes of a weary soldier.
And if success is hidden from my palm
I guess the storm is in the calm.
So come find me and seize the day,
Surround in heat and start the flame.
Defy the odds and sweep me off my feet
And in the sour, you'll be the sweet.
Come find me now, I'm done finding you,
I dare you to come find me too.

By: Cedric McClester

For the good of the party
They need to reassess
Who’s holding the trump card
In case they haven’t guessed
The party of Lincoln and Reagan
Has become so much less
But who is nominated ultimately
Will be the final test

For the good of the party
They need to disavow
The frontrunner’s shenanigans
They need to do it now
The whole world is listening
And watching his offensive style
He alienates everyone
We’ve known it for a while

For the good of the party
They  need to call a halt
By rejecting everything he says
Succinctly his gestalt
If he’s perceived as a racist
It’s totally his fault
The whole world’s sensibility
Has come under his assault

For the good of the party
They cannot let him claim
That he’s truly one of them
Because he’s not the same
He is so objectionable
That the word I used is tame
But when we get right down to it
The party must share the blame






Cedric McClester, Copyright © 2016.  All rights reserved.