Don't let them form their own opinions. Explain the facts to them. Actively shape how It is told. Balance It with with "alternative information" Delay the process: This will be detrimental It could destroy Don't let It unfold. Change the subject. Then ask questions, re-blame. Back off to create chaos.
We have become accustomed to this behavior. Trying to keep the Story secret Bribing and threatening Powerful institutions use this strategy. And get away with it. It is a matter of power. It is their bread and butter. The powerful have a vested interest in shaping It Everyone is trying to control It The masquerade continues.
The picture we paint for ourselves We are all trying to control It