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Dec 2023
My realization of Miracle on 34th Street that came to life
My years working for Macy’s Corporate at the Flagship Herald Square Tower
It was the Macy’s and Gimbel’s competitive era
The miracle started with Macy’s was planning a big advertising campaign
The story begins with a Macy’s Buyer and Gimbel’s Buyer having lunch
Both Buyers asked the same question of what was happening at both companies
Macy’s and Gimbel’s were foes
Being both dominance on Herald Square back then, and Macy’s still is
They always had to outdo the other
As it turned out, the Macy’s Buyer told the Gimbel’s Buyer exactly what was happening at Macy’s
So how, Gimbels heard about the advertising campaign that Macy’s was going to illustrate
For Gimbels that was an appreciate
Strategy beat to the punch
Gimbel’s presented Macy’s advertising campaign making it there’s
This made Mr. Edward Finkelstein, Macy’s former CEO President frustrated
Mr. Finkelstein had another theory with another idea
Counter attack being that Mr. Finkelstein had someone spy on Gimbel’s to see what they were planning
Ready, aim and observe

Gimbel’s had their plan so sophisticated and complex that Macy’s own couldn’t figure out, but presented only a portion the best they could
The Gimbel’s plan didn’t come out the way Macy’s encountered
Macy’s loss on that score
Later that morning at precisely 10:00 am, Mr. Finkelstein had email sent to everyone at Macy’s that we are not to discuss any Macy’s business with Gimbel’s
Miracle defeat in devastation of disappointment
Nonetheless, miracle seen through both companies of Macy’s and Gimbel’s
My yesteryear back
I worked in Mr. Edward Finkelstein’s Executive Office at one time assisting Veronica, Mr. Finkelstein’s Secretary in various Typing projects
I took a Typing test at Macy’s and tested at 95 words per minute with only made on error
Because of that, I was asked from time to time to assist in his office
M. Edward Finkelstein is deceased
Miracle through being competitive
My history in exploring
My story
Miracles have it for all to remember
They can happen anywhere
Miracle on 34th Street
Upbeat and neat
preservationman
Written by
preservationman  New York City
(New York City)   
63
 
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