IKEA, the Swedish furniture giant Is invading your home Wherever you go homes look the same all in pine and is a blend of office and living room A mother has put her daughter to bed she sits by a computer and works (No men in the IKEA world) No books clutter the space, bookshelves are for ornamental use a place for toys. on the wall some friendly print purposely abstract and tedious There is no individual taste in a picture of hygge, a unipolar world, will we drive a Tesla next?