Stark, definition. ..gut, gross, hart, stabil
Stark world, stark value
Driven by obsessive digital noise
Driven by the need to control the narrative

Dark, definition..with little or no light
Dark world, darker world
Driven by people with dark voices
Driven by the need to bleed

Bark, definition ...loud noise that a dog and some other animals make
Bark world, full of 'other' animals
Driven by the need to be heard
Driven by the need to be part of the pack